Mission
To deliver products of the highest standards of quality and safety, with a low carbon footprint, environmental protection and a balanced value chain that ensures a fair return for all stakeholders.
The GroupFlavour and
Flavour and
tradition
We are a family-run business with roots in Usseira, committed to excellence in the production and export of Portuguese fruit. Our journey begins in the orchards of the Oeste region, where every fruit reflects our dedication to the land and to nature.
Essence
A family business across 4 generations
Granfer grows outstanding fruit in orchards spread across Portugal, from north to south, guaranteeing authentic quality and flavour. Strategic partnerships in neighbouring countries strengthen our ability to serve international markets, ensuring the same rigour and quality standard in every piece of fruit we export.
Mission and Vision
Sustainable growth with innovation and tradition
Recognised as a benchmark in Portugal's agricultural sector, Granfer stands out for its blend of innovation, tradition and quality, with sustainable practices as its cornerstone. The company continues to diversify its activities to secure sustainable growth and maximise profitability.
Vision
To lead the offer of products for demanding consumers through a sustainable business model, innovation and state-of-the-art technology, becoming a trusted benchmark nationally and internationally recognised.
Values
- Innovation
- Tradition
- Quality & Safety
Associated brands
The brands that bring our fruit to consumers
We work with a set of partner and own brands that represent the quality and rigour of our production in every piece of fruit.
Batata-Doce
- Granfer
Pêra
- Rocha do Oeste
- Clube da Pêra
Maçã
- Maçã de Alcobaça
- Tentação
- Westfalia Fruit
Abacate
- Frutos e Sabores
Growth
Our journey in numbers and achievements
Every indicator reflects dedication and ongoing progress in Portuguese fruit growing. Our solid strategy translates into consistent wins for every partner.
550ha
Own production
Hectares spread across Portugal, combining tradition and innovation.
21Million
Kilograms of fresh fruit
Annual yield from the unmatched quality of our orchards.
4 generations
Family heritage
Four generations dedicated to the land, preserving the family tradition of growing and trading fruit.
Talent
Our team
An experienced team that carries the Portuguese tradition of quality to 4 continents.
Hélio Ferreira
Director
Filipe Ferreira
Director
Daniel Ferreira
Director
Tomás Ferreira
Director
Join us
Want to be part of a team shaping the future of farming?
Contact us
Always close to you
Our sales, supply and human resources teams are always available to support you. Get in touch and discover the quality and consistency of our production.
Usseira, Óbidos
Use Ctrl/Cmd + scroll to zoom